H2O Sportswear was founded back in 1982 by Jens Knud Lind. The fundamental idea was to create sportswear of a unique cotton quality that would also have an extremely high degree of functionality and durability. Based on classic Scandinavian design, H2O Sportswear developed its own colourful and characteristic design with stripes, a unique fit and innovative designs.
In the spring of 2014, H2O was able to present its first collaboration with the Danish designer Stine Goya. This cooperation involved a redesign of the iconic H2O sandal and its success was based on classic Danish design and high quality craftmanship. The excitement caused by the recast sandals was huge and it allowed H2O to remain in the fashion industry – the redesigned gold sandal became a new trend.